Publishers Guide
Learn how to integrate and maximize your revenue with AdHedge's publisher solutions.
AdHedge is built around two core pillars of value that empower mobile app publishers:
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Content Indexing for Bid Enrichment: By indexing your content and exposing it to demand via a unique content ID, you can attract more advertisers and build trust. When bid requests include this content identifier, advertisers gain better insight into the context of your app's content, which can result in higher bids and increased fill rates.
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Content Value Analytics: By continuously indexing and analyzing your content, AdHedge provides robust data analytics that quantify the value of your content. These insights enable you to plan and optimize future content strategies. This premium service is delivered on a CPM basis, offering actionable insights to help drive revenue growth.
Integration Requirements
Content indexing is required for every integration. This includes both uploading content metadata and enriching bid requests with content IDs. The analytics service is optional but recommended for maximizing revenue potential.
For partners who choose to leverage our premium analytics service, integrating callback analytics is highly recommended. Although the basic content indexing (upload/API and bid enrichment) is mandatory, the callback analytics layer provides additional revenue and fill data that can be used for in-depth performance reporting.
Documentation Sections
Content Indexing
Learn how to index your content and enrich bid requests with content IDs. This section covers API integration, UI upload options, and bid request enrichment implementation.
Content Value Analytics
Discover how to leverage our premium analytics service to gain insights into your content's performance and optimize your revenue strategy.
Final Considerations
Important information about mandatory requirements, analytics adoption, and next steps for successful integration.